Submitting Production-Ready Art
Usual filetypes: .ai | .pdf | .eps | .svg | .cdr
Mathematically generated lines/shapes
Objects/colors easily separated for production
Usual filetypes: .jpg | .png | .psd | .tif | .gif
Map of static pixels
Cannot be resized without affecting resolution
separating objects/colors for production requires tracing
Raster images can be embedded in vector formats. Sneaky!
Rule of thumb: If your artwork remains smooth without pixelation no matter how far you zoom in, you’ve probably got a vector.
Make sure any fonts in your artwork are outlined/converted to curves OR provide us with the required font files.
Specified with Pantone
When matching to colors precisely, specify using the industry standard Pantone Matching System (PMS). RGB and CMYK are not ideal for communicating exact colors because any color produced using these formulas will depend on the calibration of the respective monitor or printer.
NO VECTOR ART?
Raster art may be acceptable if:
Colors in artwork are isolated from one another/not overlapping.
Artwork is 300+ DPI at 100% print size.
If your art isn’t vector and doesn’t meet the requirements for acceptable raster art, we can work with you to determine the best course of action and come up with an estimate to make your artwork production-ready.